It’s the home of technically advanced, innovative apparel, footwear and gear that inspires athletes to never stop exploring.

Although named for the coldest, most unforgiving side of a mountain, The North Face brand was founded in San Francisco’s North Beach neighborhood. In 1966, two hiking enthusiasts launched the retail concept to sell high-performance climbing and backpacking equipment. Over the decades that followed, the brand grew and evolved with new locations, new collections, and a new loyalty among avid outdoor athletes.

Today, The North Face delivers an extensive selection of performance apparel, equipment and footwear for men, women and children. We push the boundaries of innovation so that you can push the boundaries of exploration! We’re the first choice among the world’s most accomplished climbers, mountaineers, extreme skiers, snowboarders, endurance runners and explorers.

Of course, you don’t have to be a pro to appreciate our fashionable and functional all-weather jackets, vests, hoodies, sweaters, pants, shorts, and super-soft baselayers. We’ve got footwear that blends style and max performance. Plus all the equipment you need, from daypacks and duffels to tents and sleeping bags, to never stop exploring!