Once upon a time…
A smart and beautiful woman from Sweden fell in love with a wonderful American man and they settled in his hometown of Portland, Oregon. When their baby boy was born, so was their dream: a catalog company of children’s clothes from Sweden made from soft, indestructible cottons that let kids be kids.
Gun and Tom Denhart christened the tiny company in their garage with a perfect Swedish name: Hanna Andersson. And to this day, its signature is Tom’s own handwriting from that very first catalog.
Surrounded by the less-than-comfy world of kids clothes 30 years ago, Hanna Andersson launched a revolution–a softness revolution. The kid-loving comfort and quality changed how kids want to feel in their clothes, and Hanna Andersson is happily making happiness ever after.
Share your pics of your cute kiddos with #ilovemyhannas